{"id":4089,"date":"2026-09-24T09:57:38","date_gmt":"2026-09-24T07:57:38","guid":{"rendered":"https:\/\/finquessegarra.com\/podcast-segarra\/de-generacio-en-generacio-evolucio-negoci-familiar\/"},"modified":"2026-11-09T12:17:25","modified_gmt":"2026-11-09T11:17:25","slug":"de-generacio-en-generacio-evolucio-negoci-familiar","status":"publish","type":"podcast-segarra","link":"https:\/\/finquessegarra.com\/ca\/podcast-segarra\/de-generacio-en-generacio-evolucio-negoci-familiar\/","title":{"rendered":"P\u00f2dcast 18 \u2013 De generaci\u00f3 en generaci\u00f3: l&#8217;evoluci\u00f3 d&#8217;un negoci familiar"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"De GENERACI\u00d3 en GENERACI\u00d3: L&amp;apos;EVOLUCI\u00d3 del negoci familiar | Episodi 18\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/TimHgHQlPjo?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Sobre l&#8217;episodi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Aquest \u00e9s un dels episodis m\u00e9s emotius que hem enregistrat mai. Seiem amb Joan Ramon Segarra, segona generaci\u00f3 de Finques Segarra i pare de l&#8217;Ariadna Segarra, per rec\u00f3rrer la hist\u00f2ria, els valors i l&#8217;evoluci\u00f3 de la nostra immobili\u00e0ria.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Parlem de com es feien les gestions abans i de com ha canviat radicalment la professi\u00f3 fins avui.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">De qu\u00e8 parlem<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Els or\u00edgens<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Com era l&#8217;urbanisme, el repartiment de finques i una \u00e8poca en qu\u00e8 tot funcionava d&#8217;una altra manera.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">L&#8217;evoluci\u00f3 del sector<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Del paper a l&#8217;era digital: l&#8217;impacte de les xarxes socials i Instagram, l&#8217;arribada de la intel\u00b7lig\u00e8ncia artificial i el perill de l&#8217;intrusisme professional.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Gestionar emocions<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Per qu\u00e8 aquesta feina va molt m\u00e9s enll\u00e0 de vendre totxos: al final, gestionem la confian\u00e7a i els projectes de vida de les persones.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">El mercat actual i el client<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Com ha canviat el perfil del comprador i per qu\u00e8 presentar b\u00e9 un habitatge a les xarxes socials \u00e9s avui m\u00e9s important que mai.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Una visi\u00f3 a llarg termini<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">La import\u00e0ncia de mantenir la calma, aplicar el sentit com\u00fa i acompanyar les fam\u00edlies de principi a fi.<\/p>\n\n\n\n<aside class=\"seg-recomendado\"><p class=\"seg-rec-label\">Recomanat<\/p><p class=\"seg-rec-text\">Davant d&#8217;una operaci\u00f3 immobili\u00e0ria, calma i sentit com\u00fa. Les bones decisions es prenen amb informaci\u00f3 i acompanyament, no amb presses.<\/p><\/aside>\n\n\n\n<h2 class=\"wp-block-heading\">Sobre el convidat<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Joan Ramon Segarra.<\/strong> Segona generaci\u00f3 de Finques Segarra, amb d\u00e8cades d&#8217;experi\u00e8ncia en el sector immobiliari del Baix Pened\u00e8s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Continua llegint<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/finquessegarra.com\/ca\/consejos\/passos-per-vendre-una-casa\/\">Passos per vendre una casa: la nostra metodologia en 5 claus<\/a><\/li>\n\n\n<li><a href=\"https:\/\/finquessegarra.com\/ca\/consejos\/que-fa-un-agent-immobiliari\/\">Qu\u00e8 fa un agent immobiliari (i per qu\u00e8 la IA no el substitueix)<\/a><\/li>\n\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Vols parlar del teu cas?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tres generacions dedicades a acompanyar fam\u00edlies del Baix Pened\u00e8s en la compra, venda i lloguer del seu habitatge. <a href=\"https:\/\/finquessegarra.com\/ca\/nosaltres\/\">Coneix el nostre equip<\/a> o escriu-nos des de la nostra <a href=\"https:\/\/finquessegarra.com\/ca\/contacta\/\">p\u00e0gina de contacte<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Una conversa \u00edntima, plena de viv\u00e8ncies, an\u00e8cdotes i aprenentatges acumulats durant d\u00e8cades al sector immobiliari.<\/em><\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Joan Ramon Segarra, segona generaci\u00f3 de Finques Segarra, repassa la hist\u00f2ria de la immobili\u00e0ria i com ha canviat la professi\u00f3: del paper a les xarxes i la IA.<\/p>\n","protected":false},"featured_media":3217,"parent":0,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_joinchat":[]},"class_list":["post-4089","podcast-segarra","type-podcast-segarra","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/finquessegarra.com\/ca\/wp-json\/wp\/v2\/podcast-segarra\/4089","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/finquessegarra.com\/ca\/wp-json\/wp\/v2\/podcast-segarra"}],"about":[{"href":"https:\/\/finquessegarra.com\/ca\/wp-json\/wp\/v2\/types\/podcast-segarra"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/finquessegarra.com\/ca\/wp-json\/wp\/v2\/media\/3217"}],"wp:attachment":[{"href":"https:\/\/finquessegarra.com\/ca\/wp-json\/wp\/v2\/media?parent=4089"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}